HOT TOMATO
20TH ANNIVERSARY MERCH BOX
HOT
TOMATO
MERCH BOX
HOT TOMATO
20TH ANNIVERSARY
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Project Brief: Hot Tomato PR Box
Project Brief: Hot Tomato PR Box
This project celebrates Hot Tomato’s 20th birthday with a limited-edition merch unboxing experience designed for my boss, who would be opening it. The bundle includes a custom t-shirt with “20” on the front and a screen-printed portrait on the back—based on a painting of him that hangs in the restaurant. A pint glass features a grid of vinyl stickers highlighting Hot Tomato, the community, and our beer collab with Ramblebine. A shot glass reads “eating pizza, drinking beer, and riding bikes for 20 years,” putting a twist on our motto. The goal was to create a personal, fun, and meaningful package for my boss that captures the community Hot Tomato has built.
This project celebrates Hot Tomato’s 20th birthday with a limited-edition merch unboxing experience designed for my boss, who would be opening it. The bundle includes a custom t-shirt with “20” on the front and a screen-printed portrait on the back—based on a painting of him that hangs in the restaurant. A pint glass features a grid of vinyl stickers highlighting Hot Tomato, the community, and our beer collab with Ramblebine. A shot glass reads “eating pizza, drinking beer, and riding bikes for 20 years,” putting a twist on our motto. The goal was to create a personal, fun, and meaningful package for my boss that captures the community Hot Tomato has built.
MY PROCESS
HOT TOMATO MERCH BOX
MY PROCESS
MERCH BOX
MY PROCESS
HOT TOMATO MERCH BOX
Vinyl Process
Vinyl Process



Making stencils to spray paint the packaging.
Making stencils to spray paint the packaging.


Making vinyl stickers to go on pint glass.
Making vinyl stickers to go on pint glass.
Illustrations
Illustrations



The illustration style features simple icon like drawings and blocky highlights and shadows, creating a look that is cohesive with designs that Hot Tomato has done for their merchandise.
The illustration style features simple icon like drawings and blocky highlights and shadows, creating a look that is cohesive with designs that Hot Tomato has done for their merchandise.
Unboxing Experience
Unboxing Experience
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Megan Kreie Creates
Megan Kreie Creates
My boss unboxing his Hot Tomato 20th Birthday limited edition merchandise box! I'm glad that I was able to turn this project into something that made him feel appreciated for all that he does. He really makes the restaurant what it is!
My boss unboxing his Hot Tomato 20th Birthday limited edition merchandise box! I'm glad that I was able to turn this project into something that made him feel appreciated for all that he does. He really makes the restaurant what it is!
Project Brief: Hot Tomato PR Box